About Us

Yes, we are a business. But first and foremost, we are a family. We are so thankful Yeah Baby Goods gives us the opportunity to spend more time together and connect with other families!

How It Started

Our firstborn hated every highchair he ever met, until the day he sat in the IKEA Antilop. As parents, we loved the clean design (but mostly the $20 price tag!). After using it for a few years, we discovered a few flaws. As our second son was starting solids, we began making accessories to solve those issues. We hoped we'd reach a tiny percentage of IKEA highchair owners. It never occurred to us that someday people would buy the IKEA highchair just to get our accessories! We feel incredibly blessed and humbled!

Style, Function and Safety

When we first started Yeah Baby Goods, our goal was two-fold: Make the IKEA highchair cuter and clean-up easier. As we dove into the world of highchairs, our intentions expanded. Highchair makeovers are fun, but safety is most important. We worked with feeding experts and occupational therapists to design products that also assist in proper eating positioning. We continually seek expert advice on best feeding practices and do our best to help educate other parents.

Thank You

From the bottom of our hearts, thank you to everyone who buys from us, follows us, tags us and shares about us! Working side-by-side at home with our children is a dream God put in our hearts years ago, and He is using YOU ALL as the vessels to make that dream come true. Every sale is a celebration for us and we are so incredibly thankful!

Our Family Team


I usually have the vision, then make Brent figure out the logistics, haha! Favorite roles include brainstorming new products, designing graphics and packaging, and connecting with other parents on YBG's social media.


World's greatest daddy, homeschool teacher, and baby-wearing extraordinaire. Works with YBG suppliers, manages marketing efforts and handles all financial aspects.


The boy who sold us on the IKEA highchair in the first place is now 8 years old! Loves legos, reading, and gymnastics. Gio's an amazing big brother and loves to help any way he can!


Our first YBGs product tester stayed in the highchair until he was 2.5 years old (when little sis bumped him out!). Decker is a delightful 6-year-old. He is the tender-hearted caretaker of our family!


The sweetest 4-year-old you'll ever meet! Primary responsibilities include providing comic relief to the rest of team, enforcing mandatory break time and saying adorable things on social media.


Our newest team member joined us October 2020. Coco thoroughly enjoys her dual role of product tester and photoshoot model. She only demands a constant supply of yogurt melts and cheerios.

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