How It Started

Our firstborn hated every highchair he ever met, until the day he sat in the IKEA Antilop. As parents, we loved the clean design (but mostly the $20 price tag!). After using it for a few years, we discovered a few flaws. As our second son was starting solids, we began making accessories to solve those issues. We hoped we'd reach a tiny percentage of IKEA highchair owners. It never occurred to us that someday people would buy the IKEA highchair just to get our accessories! We feel incredibly blessed and humbled!

Style, Function and Safety

When we first started Yeah Baby Goods, our goal was two-fold: make the IKEA highchair cuter and clean-up easier. As we dove into the world of highchairs, our intentions expanded. Highchair makeovers are fun, but safety is most important. We worked with feeding experts and occupational therapists to design products that also assist in proper eating positioning. We continually seek expert advice on best feeding practices and do our best to help educate other parents. 

Thank you

From the bottom of our hearts, thank you to everyone who buys from us, follows us, tags us, and shares about us! Working side-by-side at home with our children is a dream God put in our hearts years ago, and He is using YOU ALL as the vessels to make that dream come true. Every sale is a celebration for us and we are so incredibly thankful!

Meet the Team

Katie

Owner
Loves ice cream and snuggling sleeping babies (not necessarily in that order). Manages shop, fulfills orders, designs marketing materials and navigates YBG social media.

Brent

Owner
World's greatest daddy, homeschool teacher, and baby-wearing extraordinaire. Works with YBG suppliers, answers customer messages and handles all financial aspects.

Gio

Team Visionary
The boy who sold us on the IKEA highchair in the first place is now 7 years old! Loves legos, reading, and handstands. Gio's an amazing big brother and loves to help any way he can!

Decker

Creative Muse
Our first YBG product tester stayed in the highchair till he was 2.5 years old (when little sis bumped him out!). Decker is now a delightful 5 year old. He is the tender-hearted caretaker of our family!

Pfeiffer

Chief Disrupter
3 years old - primary responsibilities include providing comic relief to the rest of team and enforcing mandatory break time. Also required to say "cheeee" in product photo shoots.

Covey

Product Tester
Our newest team member joined us October 2020. In just a few months, she'll step into her duel role of product tester and photoshoot model. Our highchair has been empty too long!

Joy

General Godsend
Katie's younger sister and our very first employee! Joy manages order fulfillment and a lot of other odd jobs around YBGs. She's our jack of all trades and we couldn't do this without her!
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